SAR Delegation Paid an Official Visit to TV BRICS

The founder and the CEO of the South African biggest fruit exporter Zest Fruit Mr. Freek Dreyer has visited the TV BRICS office for a business meeting with the management of the International Media Network on Friday, January 31, 2020. A visit of the large Cape Town entrepreneur was supported by the South African Embassy in Russia and the Russia-South Africa Business Council of the Chamber of Commerce and Industry of the Russian Federation. The delegation that visited TV BRICS also included: Minister-Counsellor in the Embassy of South Africa in Russia Moloko Leshaba, the First Political Secretary Nontobeko Duma, and Mikhail Fateev, the Head of Food and Agriculture at the Russia-South Africa Business Council.

Zest Fruit company headed by Freek Dreyer has been partnering with Russia for 10 years, delivering its fresh fruit and vegetables from South African plantations. Traditionally, Russia is one of the main sales markets for the South African suppliers. A Freek Dreyer’s personal contribution to the development of trade and economic relations between Russia and SAR, and his assistance in the activity of the Russia-South Africa Business Council gained recognition at the nationwide level. Zest Fruit’s CEO was awarded a Certificate of Merit by the Chamber of Commerce and Industry of the Russian Federation.

In the course of the business meeting at the office of TV BRICS International Media Network, delegates were shown the broadcast television complex of TV BRICS and MKR-Media holding, they saw the main film-making pavilion, the newsroom, editing control rooms, an on-air studio, and the sound production studio of the First International Radio Pi FM; the guests also visited the international press center.

The participants discussed the cooperation in strengthening of information and cultural exchange between Russia and South Africa for promotion of the general agenda of BRICS countries. The delegates have expressed interest in the enhancement of BRICS information space and the development of an integrated digital platform. In addition, representatives of the South African Embassy in Russia have supported the "Modern Russian" educational project by MKR-Media Holding presenting modern techniques of teaching Russian as a foreign language. The South African guests highly appreciated the initiative of educational teleconferences and videoconferences with the South African universities teaching Russian. Such conferences are traditionally organized with TV BRICS’s assistance. Freek Dreyer agreed with the General Director of the International Media Network Ilya Bachurin concerning the digitalization of information space and transition to the new media on a global scale.

Within the context of the meeting, the founder of the international company Zest Fruit gave an exclusive interview to the TV BRICS, covering an issue of fruit export from the South Africa and the place of Russia in the framework of deliveries of fruit and vegetables. Minister-Counsellor in the Embassy of South Africa in Russia Mr. Moloko Leshaba told TV BRICS journalists about the speed and the main directions of commodity turnover between Russia and South Africa. Both interviews can be seen on air and on the official website of TV BRICS in the nearest future, as well as on air of the partner TV channel of TV BRICS network in South Africa belonging to the Moja Media group.

Zest Fruit company was established in 2006. Its founder and CEO is Freek Dreyer. Company offices are located in Stellenbosch, Western Cape province, and in Mbombela, the capital of the Mpumalanga Province.