TV BRICS begins cooperation with one of China's largest portals

TV BRICS Media Network has signed a cooperation agreement with the Chinese media network Dongbeiwang. The media network's editorial board focuses on covering the culture, business and economic agenda in Heilongjiang Province. The Russian-speaking audience of TV BRICS in Russia is particularly interested in news about Harbin, as the province is on the border with Russia. For the TV BRICS Media Network, cooperation with a major partner such as Dongbeiwang is very significant.

"We are confident that working with the Dunbeiwan network will help to enrich TV BRICS' news agenda by incorporating exclusive news, produced by professional journalists from the Chinese media. We are also ready to promote the cultural and business agenda of Heilongjiang not only to the Russian-speaking audience of TV BRICS. We believe that this content will also be of interest to our partners in other BRICS countries: Brazil, India, South Africa, as well as countries cooperating with the five countries"

Daria Ivankova Director of TV BRICS International Cooperation Department

"On the other hand, knowing the vast opportunities and understanding the impressive reach of Dongbeiwang's audience, we hope that TV BRICS content about life, culture, economy of the five countries will be of interest to readers and viewers of the Chinese portal," added Daria Ivankova.

Shi Xiaodong, editor-in-chief of Dongbeiwang, expressed hope that both sides will make full use of the media's advantages to promote cooperation between Russia and China in many areas such as economy, trade, culture, tourism and education as well as to facilitate links between the two countries' people.

Northeast Website is the most influential and the most page view comprehensive websites in Northeast China which launched in 2001 and located in China’s Heilongjiang Province. At present, the Northeast Website has more than 10 million followers in many new media platforms. And it has established cooperative relations with more than 30 media organisations in Russia, South Korea and Japan.

Photo: istockphoto.com