TV BRICS launches a broadcasting block on Mordovia 24 and 10 Kanal

A block of TV BRICS broadcasts will be launched on Mordovia 24 and 10 Kanal. The programmes of the media network will be available every Thursday from 7:00 p.m. on Mordovia 24 and every Friday from 5:00 p.m. on 10 Kanal (starting from 2 June).

"Our cooperation with TV BRICS is reaching a whole new level. This year we have already shown several multi-series travel shows produced by TV BRICS on Mordovia 24, and starting from summer a whole block produced by our colleagues will be a permanent place in the schedules of both Mordovia 24 and the flagship 10 Kanal. These programmes will be of interest to our viewers as they cover federal and international agendas. Partner's content will increase on air the share of positive, good news, introduce our viewers to the peculiarities of the BRICS countries and ultimately increase the audiences of 10 Kanal, Mordovia 24 and TV BRICS"

Yevgeny Simkin General director of 10 Kanal and Mordovia 24

"For our part, we are filming informative and informative materials for our colleagues, which will be seen by the viewers of the world's largest countries - Brazil, Russia, India, China and South Africa. This is important for Mordovia, which is developing relations with many of these countries. It is also important for our staff, as it proves our readiness to work above the regional level," he added.

Mordovia 24 and 10 Kanal are part of Mordovia Media Holding.

Mordovia 24 is a young television in the info/doc format. Every two hours it airs a news programme. Between newscasts the channel airs fresh documentaries of its own production and TV BRICS projects.

10 Kanal is a television with a long history, maximum audience, and absolute trust of the viewers. 10 Kanal has been on the air for 21 years. According to sociological research it has been and remains the leader of Mordovia's television market. According to the results of February 2023, the channel was among the top five Russian regional channels in terms of viewership and audience engagement.

Photo: istockphoto.com

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