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02.09.22 11:30
Society

TV BRICS will hold a thematic telethon on the 200th anniversary of Brazil's Independence

Viewers will watch content exclusively dubbed into Russian language by TV BRICS partners

On Wednesday, September 7, viewers will be able to see content exclusively dubbed into Russian language produced by TV BRICS partners in Brazil. The special programming is timed to coincide with the country's Independence Day which is celebrated every year on September 7.

On that day, at 14:05, TV BRICS International Media Network will show a series of interviews about Brazilian coffee. How is it harvested, what is the most difficult thing to take care of these plants, and how many hectares of land must be sown to get the whole world drunk on coffee? Everything about life on the plantations is in five episodes of the project "Brazilian coffee. Fazenda São Caetano" produced by Terraviva of Grupo Bandeirantes de Comunicação.

At 16:05 the culinary series "From Bread to Caviar" produced by Sabor & Arte TV channel will be broadcast. Juicy meat, seafood, unusual sauces - all this can be seen on the table of Brazilians at a crowning moment. The presenters of the project will share interesting recipes and secret ingredients with Russian viewers.

Starting from 17:05, broadcasts of a joint project about agriculture between the Russian editorial team of TV BRICS and Brazilian AGRO+ television channel will be shown. The authors of the programme "Agroparallely", journalists from Russia and Brazil, will tell how a promising industry develops in both countries: what are the similarities and differences in the work of agro-industrial complex, what are the national peculiarities in this segment of business.

"The programme "Agroparallely" is a unique initiative aimed at highlighting agricultural production technologies. The project shows how two countries, with their own climate, environment and culture, are capable of producing high quality products. In Brazil, for example, sugar is made from cane while in Russia it is made from beetroot. "Agroparallely" is the story of how Russians and Brazilians work hard every day to ranch cattle and raise poultry, and to grow crops and fruits for the domestic market or for export. As well as providing guidance to farmers around the world who face similar challenges and can learn techniques to improve their productivity, the programme can also be of interest to aspiring farmers in Brazil and Russia," said Ederson Granetto, editor-in-chief of Agro+ TV.

The programmes will be broadcast at 13:45 and 15:15 as part of a telethon on Brazil, under the heading "Bricsterview". Among them is an interview with Rodrigo Baena Soares, Ambassador Extraordinary and Plenipotentiary of the Federative Republic of Brazil to Russia and to the Republic of Uzbekistan. The diplomat talks about what, in his opinion, connects the two countries, at what stage of development of their partnership, as well as why Brazilians appreciate Russian culture.

In addition, Almir Ribeiro Americo, Head of the APEX Brasil representative office in Russia, will tell in an interview about what the Brazilian Trade and Investment Promotion Agency is doing in the Russian Federation, and why cooperation in the field of agriculture has come to the forefront in the relationship between the two countries.

Besides, this day (at 13:30 and 15:00) there will be special emergency reportes including reports about the celebration of the Brazil's Independence Day. The country's bank holidays has been celebrated every 7th September since 1822.

The Day of Brazil on TV BRICS will be broadcast on September 7 from 13-30.

In Russia, programmes will be available on tvbrics.com, through the network of cable operators (AKADO and others) in Moscow and the Moscow region, on major OTT platforms and online video services (Smotreshka, Peers.TV, 24 ChasaTV, Vintera.TV, Telecarta Online, Megafon TV, Laim HD), live on Telegram and on video hosting site Rutube.

Photo: IStock

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